Luke Air managed by Sun Ocean Maldives has resumed weekly charters to the Maldives from Poland with their A330 aircraft.
They are operated by Blue Panorama Airlines, chartered by the Polish tour operator ITAKA.
The charter flights by Luke Air are being planned to continue from 17 June 2021 onwards, intending to continue the operation until April 2022. A total of 297 tourists arrived in Maldives from Poland via Luke Air today.
To further support the efforts of Sun Ocean and ITAKA, Visit Maldives launched a joint campaign with ITAKA to promote the Maldives as a safe haven in Poland and to boost arrivals from the market. Through this campaign digital marketing activities and outdoor ambient campaigns to promote the renowned products and uniquely Maldivian experiences offered in the destination are being highlighted. The safety provided by the natural socially distanced geography of the Maldivian islands is being emphasized through this campaign as well.
The campaign coincided with the recommencement of the charter flights to the Maldives from Warsaw and such focused marketing campaigns are necessary to promote the destination and maintain this charter operation all year round. With over 30 years of experience, ITAKA is one of the most popular tour operators in Poland. ITAKA offers holidays to over 100 locations worldwide and served an impressive 915,000 clients in 2018.